Privacy Policy

This Privacy Policy explains how Applauncher Pty Ltd (“we,” “our,” or “us”) collects, uses, shares, and protects personal information in connection with Applauncher, our websites, and related services (the “Service”).

1. Information we collect

• Account & contact data: name, email, password hashes, profile details.
• Billing & payments: plan, invoices, and limited payment details via our processor.
• Usage & logs: device/browser info, IP address, identifiers, timestamps, pages/features used, crash logs.
• Content & projects: prompts, uploads, generated output, settings, deployment metadata.
• Cookies & similar tech: to keep you signed in, remember preferences, measure performance, and prevent abuse.

2. How we use information

• Provide, operate, and improve the Service (including model quality, safety, and reliability).
• Process transactions, detect fraud/abuse, enforce acceptable use, and protect the Service and users.
• Personalize experiences, provide support, and communicate about updates and offers.
• Comply with legal obligations and defend our legal rights.

3. Legal bases (EEA/UK)

• Contract – to provide the Service you request.
• Legitimate interests – to operate, secure, and improve the Service.
• Consent – where required (e.g., certain marketing/cookies).
• Legal obligation – to comply with applicable laws.

4. Sharing

• With vendors/service providers (e.g., hosting, analytics, payments) under appropriate agreements.
• With third‑party integrations you choose to connect in your projects.
• For legal reasons (law enforcement requests, to prevent harm, protect rights, or in a merger/acquisition).

5. AI & model providers

We may use third‑party AI/model providers to generate or analyze content. We take steps to minimize personal data in prompts/outputs where feasible and use appropriate agreements with providers. Review your prompts/outputs to avoid including unnecessary personal or sensitive information.

6. Cookies & analytics

We use cookies and similar technologies to keep you signed in, remember preferences, measure performance, and prevent abuse. You can control cookies via your browser. Some features may not work without them.

7. Data retention

We retain information as long as necessary to provide the Service, comply with legal obligations, resolve disputes, and enforce agreements. Logs used for safety/reliability may be kept for a limited period.

8. Security

We use administrative, technical, and physical safeguards appropriate to the nature of the data and risks. No system is 100% secure. You’re responsible for safeguarding your account credentials.

9. Your rights

Depending on your region, you may have rights to access, correct, delete, or export your data, and object to or restrict certain processing. To exercise rights, contact us at privacy@applauncher.xyz. We may need to verify your identity.

10. Children

The Service isn’t directed to children under 13 (or the age of digital consent in your region). If you believe a child provided personal data, contact us and we’ll take appropriate steps.

11. International transfers

We may process and store information in countries other than where you live. When we transfer personal data, we use appropriate safeguards as required by law.

12. Third‑party links & integrations

The Service may link to or integrate with third‑party services. Their privacy practices are governed by their own policies, not this one.

13. Changes

We may update this Privacy Policy from time to time. When we make material changes, we’ll post the updated policy and update the effective date.

14. Contact

Questions? Email privacy@applauncher.xyz. See also our Terms of Service.